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Marriage In Islam

Yuval Noah Harari

We all know that advertising is a means of communication to promote a product or service through a paid specialized agency. Previously, advertisements had limited reach as advertisers had only a few media channels at their disposal: newspapers, radio, or television, but now the emergence of new media, represented in computers, the Internet, and social networks, made it super easy to extend the reach of advertisements to all people, young and old. Therefore, companies turned to social media networks, especially Snapchat and Instagram, because of their far-reaching nature, being accessible to a large segment of society with many shared interests. This made it quite easy for the advertisements to reach the targeted audience with the least effort and time possible. But the companies did not settle for advertising their products and services on their social media accounts; they sought the services of celebrities, who have a huge following and can significantly boost the advertisement reach. They were not discouraged by the high fees celebrities demand for this service because they know well that the profits would be much greater given their huge number of followers. However, sometimes the advertised product is harmful, and some celebrities only care about the money they make rather than honesty and integrity.

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